When utilized properly social media platforms can help you to build and maintain healthy relationships. These relationships include romantic relationships and friendships with family, customers, colleagues, and friend. Social media has become an irresistible tool for the daily life of an average person. When overused or misused it can cause stress, desperation, and loss of self-esteem. This results from the inevitable habit of comparing oneself and trying to emulate another person. Social media is not all bad. It can benefit you to maintain long-lasting relationships with people close to you since it makes it easy for you to access their daily life.
- How do social media platforms benefit your relationships?
Instagram can help you build stronger relationships with your customers
Instagram has more than 1 billion monthly active users with over500 million users every day. It boasts of 400 million Instagram stories, 4.2 billion likes and, more than 100 million photos uploaded every day. These statistics show the importance of using Instagram as a customer branding tool that can be used to harness a strong relationship with your customers. Posting images of your products and the team behind the success of these products on Instagram help to build a personal bond with your customers. Likewise, revealing the flaws of your products on the images you post on Instagram will portray a genuine picture of your brand.
Instagram also presents an opportunity to reply to your customer’s building trust. Most importantly you should follow back users selectively and ensure that they have an interest in your brand by reviewing their profiles. The challenge with Instagram especially when you are just starting out is that you need to have followers so that you can have loyal customers. When your business page gets many likes, views or comments it makes your brand very popular hence attracting followers who may be potential customers. Many businesses prefer to hire social media influencers while others buy Instagram auto comment for your new posts to promote their brand.
Tinder can help you start and build romantic relationships
The days when online dating was a taboo are long gone. Statistics show that it has over50 million global users and 1 million dates per week. Tinder, therefore, can help you build your love life by exposing you to millions of potential dates at the click of a button. It allows you to view other people’s profiles and choose who you want to get to know better. You get to pick a future date depending on your personal preferences. This opportunity is created by the requirements needed to create a tinder account profile. These requirements include profile pictures, age, location, and personal statement. Tinder creates a new way to flirt online which improves your dating tactics as well as self-esteem making you feel good
Tinder, therefore, is a great way to make new friends without having to go to church, parks or even social gatherings with the intention of meeting new people. Some people have met on tinder and built a strong romantic bond that has taken them to the altar.
Facebook creates an opportunity to stay in touch with friends
There is a chance that almost everyone who has access to the internet has a facebook account. With its more than 2.5 billion monthly users you are likely to find your old friends family and even colleagues profiles. You can send them a friend request and upon acceptance, you can immediately start chatting hence catching up. Facebook has recently introduced Facebook Messenger that allows you to chat and even make video calls which is a great way to chat and even make one on one communication on video.
Facebook helps you keep updated on what is happening in your friend’s daily lives. You get to know who is getting married, who is having kids or where they are going on vacation through their posts. You can be part of their journeys by liking and leaving congratulatory comments on their posts. Parents whose children are away can also keep track of what their children are doing with their lives on Facebook. You also get an opportunity to share your life with the world.
LinkedIn helps you create a professional network
LinkedIn links you to professionals and job opportunities. It helps in building connections that provides you with an online presence for others to explore your expertise and interests. Through reaching out, accepting connection requests, connecting with people who are suggested to you by LinkedIn and using groups preview you can build an extensive connection with a wide range of professionals.
LinkedIn gives you an update when a person you have connected with has a work anniversary or a new job. You can even comment or send a message on such updates building a strong connection network. However, it is important to treat social media connection platforms with care because your profile is a representation of who you are, Sensitive platforms like LinkedIn should be authentic for it to be rewarding.
Twitter is the best way to reach out to companies
Twitter is one of the largest social media platforms with more than 68 million users. People have used Twitter hashtags to get their voices heard either when they have discontentment or are satisfied. Twitter hashtags get retweeted over and over until an issue is addressed. Twitter is also a great way for an individual to reach out and create a conversation with a person or company that you are otherwise too shy to approach on a one on one basis. This, therefore, is a great platform for people with different personalities to reach out and share their mutual interests
Social media despite its downside is without a doubt one of the best platforms to build relationships worldwide. It brings people with different personalities and interests together where they can find mutual interests. Relationships are easily created, built and maintained on these social media platforms. In comparison with the traditional methods of communication that involved letter writing and face to face communications, social media has made life easier and saved on time.