Top Posts
Impact of Injuries on Mental Health and Wellbeing
What Should I Do After a Slip and...
When is it Too Late to Hire a...
Most Popular And Safest Digital Currencies for Gambling...
Innovative Estate Planning: SMSFs and Digital Assets in...
Elevate Your Online Presence: The Magic of a...
TOP-10 Game Art Companies in USA for 2023
Breaking Down the Myths: Dispelling Common Misconceptions About...
How the Latest Online Baccarat Offers Numerous Jackpots...
The Secrets to Taking Full Advantage of Your...
  • About Us
  • Latest
  • Contact Us
  • Terms and Conditions
  • Privacy Policy
The Frisky
  • Home
  • News
  • Health
  • Celebs
  • Movies
  • Love
  • Relationships
  • Style
  • Entertainment
  • Parenting
  • Royals
  • Travel
Skincare

Sajani Barot On Entrepreneurship, Motherhood, and The Pandemic

by Andrea Mirkovic April 20, 2022
by Andrea Mirkovic April 20, 2022 Source: theskinconsult.com
1.2K

When choosing a perfect time to start a business, most people probably wouldn’t select the onset of the COVID-19 pandemic as ideal. However, for Dr. Sajani Barot, founder of TheSkinConsult, the pandemic shutdown gave her time to focus on her burgeoning business and to add to her young family.

“As a new mother and someone starting a business, I basically gave birth to three babies,” Dr. Barot said, laughing.

The launching of her online marketplace and the worldwide shutdown came about at roughly the same time, creating a unique situation for Dr. Barot. Like many entrepreneurs, Dr. Barot approached her business idea with persistence reminiscent of the age-old mantra, “where there’s a will, there’s a way.” The pandemic put an extra level of complication on the plan, but it also gave Dr. Barot something many business owners dream of: more time.

“If anything, the pandemic gave me time to start the business, not that we need to be thankful for it. It gave me some resilience. I thought, ‘if not now, when?’”

The Entrepreneurial Journey

Source: f6s.com

At the end of 2019, Dr. Barot gave birth to a son. Then, in September of 2023, a second son came along. In the middle of it all, she was also pursuing her entrepreneurial dreams: a skincare company that merges eCommerce’s ease with medical professionals’ expertise.

Dr. Barot’s journey with skincare started in 2012 with a move from the blustery, often cold climate of Chicago to Jackson, Mississippi’s more humid, tropical-adjacent climate. The drastic climate shift resulted in some new skin issues for Dr. Barot. After several fruitless attempts to find a skincare solution, she decided to strike out on her own for answers.

“There was no methodological way of building an evidence-based skincare routine,” Dr. Barot said. “Despite visiting local dermatologists and a couple of med spas, I did not get the help I needed, nor was I able to find the personalized concierge skincare education and consultations that I was seeking.”

Dr. Barot realized something that many women struggle with: there are precious few resources for people who want to speak to someone knowledgeable; someone who could create a personalized skincare routine for them.

That’s when she realized there was a gap in the industry that she could fill. Dr. Barot saw that social media overwhelms consumers with skincare options. Yet, everyday consumers are typically not skincare experts and may not understand what options are the best for them. It can become even more difficult to discern what skincare options are best in our current influencer marketing-heavy landscape. By and large, most influencers are merely being paid to promote products that they are unable to scientifically analyze or explain; they are not skincare or medical experts who can best recommend products to their followers.

“So many influencers have become skincare experts without proper training or knowledge of how ingredients work, pharmaceutics, product formulation, skin science,” says Dr. Barot.

With the idea sparked, Dr. Barot, who has a Doctor of Pharmacy degree, got to work building the framework for her new business. She began giving free consultations to her friends and — around the time the pandemic was taking hold — developed an online software to be used by vetted skincare professionals. The new marketplace allowed these professionals to list their profiles and give virtual, video-based consultations. This virtual, AI-driven connection to people seeking skincare answers came about at a time when the pandemic was forcing people to develop relationships with service providers virtually.

Dr. Barot brought a data-driven recommendation platform to the skincare world, creating a program that allows people to find the right answers for their unique skin situations. And she was doing it in a way that hadn’t been done before.

Motherhood, Pandemics, and Business Building

Source: twitter.com

The time of the pandemic has been some of the most arduous few years our country has ever collectively faced. Much has been written about the pressure put on mothers, especially amid shutdowns, health concerns, school closings, and work interruptions. According to the NY Times, roughly a million mothers have left their jobs since the beginning of the pandemic. The loss of maternal income has led to a trickle-down effect of food insecurity, stress, and depression. Dr. Barot nearly became a case study for pressure, taking on motherhood and a new business in the middle of pandemic uncertainty.

“Taking the journey of an entrepreneur while pregnant was hard in terms of figuring out ‘where do I put my energy,” says Dr. Barot, “I have so much going on, I’m a human being, and I have limits to what I can do.”

As she navigated the rocky road of building a skincare business, Dr. Barot found that her own self-care went out the window. When something had to give, she found that, like many of us, her own needs came last.

“What time I had was for the business or for the kids,” she explains.

Dr. Barot found that one of the most challenging aspects of initially building her business was her role as the sole founder. With co-founders, there are people to bounce ideas off of, but without that support, she sometimes struggled with the solitude.

“I was always in my head, trying to make important decisions,” she remembers.

She recognizes that the pandemic’s forced downtime gave her some decision-making clarity. While it was a stressful time, in order to succeed she had no choice but to keep taking steps forward. Because of the timing and perseverance, the business had space to grow and evolve. Now, as we continue emerging from the worst the pandemic had to offer, Dr. Barot’s business and family are both thriving.

Tackling Overwhelm and Helping Others With Self-Care

Source: pureblissmedicalspa.com

Having weathered business building, motherhood, and a historic pandemic simultaneously, Dr. Barot is recognizing that her new endeavor is actually a meeting point. By giving consumers access to medically-informed skincare experts and top-of-the-line skincare options, Dr. Barot is tapping into an overwhelming self-care need. Something that many people, entrepreneurs or not, have neglected since the start of the pandemic.

PandemicSajani Barotskincaretips
Andrea Mirkovic

Andrea is a staff writer and content editor at TheFrisky, who brings her passion for entertainment and celebrity news to our platform.

previous post
10 Essential Features Of An Online Casino
next post
5 Casino Games That Pay Out in Real Money

Related Posts

Sustainable Farming Essentials: Tips For Thriving Yields And...

November 15, 2023

7 Beauty Products Every Woman Should Have

October 31, 2023

How Hiring the Right Ruby on Rails Developer...

October 22, 2023

Categories

  • Accessories
  • Animals
  • Anime
  • Art
  • Astrology
  • Beard Care
  • Beauty
  • Betting
  • Biography
  • Blog
  • Business
  • Buying Guides
  • Cannabis
  • Cars
  • Casino
  • CBD
  • Celebs
  • Children
  • Citizenship
  • Clippers
  • Clothes
  • Computer
  • Couple Time
  • COVID-19
  • Crime
  • Crypto
  • Culture
  • Design
  • DIY
  • Economics
  • Education
  • Entertainment
  • Environment
  • Family
  • Fashion
  • Featured
  • Food
  • Food & Drink
  • Furniture
  • Galleries
  • Gambling
  • Games
  • Gardening
  • Gifts
  • Girl
  • Gossip
  • Guide
  • Guys
  • Hair
  • Hair Care Tips
  • Hair Dryers
  • Hair loss
  • Hairstyles
  • Health
  • Highlights
  • History
  • Hobby
  • Home
  • Horoscopes
  • Hot Rollers
  • How to …
  • Industry
  • Internet
  • Interview
  • Law
  • Legal Advice
  • Life
  • Lifestyle
  • Love & Sex
  • Love Your Self
  • Makeup
  • Marketing
  • Medicine
  • Mind & Body
  • Money
  • Motorcycle
  • Movies
  • Moving
  • Music
  • Nails
  • Net Worth
  • News
  • Parenting
  • People
  • Pets
  • Photography
  • Products for Hair
  • Real Estate
  • Recipes
  • Relationships
  • Religion
  • Royals
  • SEO
  • Shopping
  • Skincare
  • Sports
  • Studying
  • Style
  • Super Stars
  • Tech
  • Technology
  • The Body
  • Tips
  • Tips & Tricks
  • Tools
  • Toys
  • Travel
  • Type
  • Uncategorized
  • Vehicle
  • Video
  • VR
  • Wedding

Contact us:

santosmilewa [at] demotix.com

Footer Logo
  • About Us
  • Latest
  • Contact Us
  • Terms and Conditions
  • Privacy Policy

© 2023 - All Right Reserved.

TheFrisky.com is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com. Amazon, the Amazon logo, AmazonSupply, and the AmazonSupply logo are trademarks of Amazon.com, Inc. or its affiliates.

We at TheFrisky participate in various affiliate marketing programs, which means we may earn commissions on products or services that we recommend or promote through our website. When you click on a link to purchase a product or service that we have recommended or promoted, we may earn a commission from the sale. This commission helps us maintain and improve our website and provide you with valuable information and resources.

The Frisky
  • Home
  • News
  • Health
  • Celebs
  • Movies
  • Love
  • Relationships
  • Style
  • Entertainment
  • Parenting
  • Royals
  • Travel
The Frisky
  • Home
  • News
  • Health
  • Celebs
  • Movies
  • Love
  • Relationships
  • Style
  • Entertainment
  • Parenting
  • Royals
  • Travel
© 2023 - All Right Reserved.

TheFrisky.com is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com. Amazon, the Amazon logo, AmazonSupply, and the AmazonSupply logo are trademarks of Amazon.com, Inc. or its affiliates.

We at TheFrisky participate in various affiliate marketing programs, which means we may earn commissions on products or services that we recommend or promote through our website. When you click on a link to purchase a product or service that we have recommended or promoted, we may earn a commission from the sale. This commission helps us maintain and improve our website and provide you with valuable information and resources.
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.OkNoPrivacy policy

Terms and Conditions - Privacy Policy