The economy is constantly experiencing changes, like many other sectors. It is developing, markets are expanding every day. Due to frequent changes, the pressure on entrepreneurs is increasing. Speed is becoming a basic element of everyday life, and your business is no exception. So the speed factor is an essential part of managing WooCommerce. The average user spends only a few seconds on a website if the page is not compatible with his consumer standards.
So website loading speed can be an advantage or a disadvantage for your company. It all depends on how much you’re willing to work to improve your store’s performance. Your WooCommerce won’t earn anything if you lag behind the competition. If you want to prevent unwanted problems, try a few popular ways to speed up your store.
1. Accessible by mobile devices
This is one of the most important things to keep in mind when it comes to your WooCommerce. Site optimization for mobile phones, tablets and other devices has become an important factor when ranking on Google. Users want to have 24/7 access to the Internet, so make it easy for them to access your location. They will always be up to date, and you will present your services to a larger number of users. The appearance of the website will not change, it retains the same quality and existing design.
If you optimize it well, it will remain visible and functional on all devices. Remember that people today access the internet even more from mobile devices compared to computers. So, today it goes without saying that the navigation should be optimized for mobile devices and that is nothing new for you. Try to maintain design consistency when optimizing. You will achieve this with the right team of experts. Also don’t forget about plugins. Today it is easier than ever. For example, Booster Plus, one WooCommerce plugin, can supercharge a WooCommerce site in the blink of an eye.
2. Calculate the speed of your WooCommerce
Before you start working on improving your store’s performance, you need to know its current speed. Without website speed data, you won’t have a clear plan. Measuring speed is a crucial step and a very simple one. For this purpose, you can use various free online tools. Do some research to find reliable tools to check speed, structure, drop time and everything else. The check usually takes one or two minutes, depending on your connection speed. After that, you can review the test results and take the necessary steps.
Analytical data is a prerequisite for business success. There are different ways and technologies to speed up websites. It would be best to hire an expert in that field, but for some optimizations you may not need help at all. If you decide to listen to the advice regarding education, be extremely careful. Optimization done incorrectly can slow down your site instead of speeding it up.
3. Add a user’s product to a WooCommerce store
When designing, you must always keep the needs of the end users in mind. The average user is often distracted by unnecessary page elements or a lack of good navigation. That’s why navigation is your primary concern. Find equally creative and productive ways to keep distractions to a minimum. In some cases it may be in bold color in the menu, but some situations require drastic measures.
When it comes to WooCommerce, think again about the interface. Try to put yourself in the shoes of the site visitor. You should make your audience feel at home when they visit your website. You will achieve this with a simple interface. One way is to go to the site, find the products section and click on add product. Next, fill in the product description section. If you did it right, go to the product data panel and click on downloadable.
4. Use an efficient hosting provider
Success is guaranteed while a reliable hosting provider is in charge of maintaining the server and the system on which the site is hosted. No matter how many steps you take to speed up your WooCommerce store, without a good provider, you won’t get results. All major problems will remain part of your business. That’s why it’s important to choose your hosting and domain carefully. Remember that the provider can limit you in many things.
However, most entrepreneurs need help or a good referral. If you want to be sure of your decision, read as many reviews as possible from other users. Before doing so, make sure you know everything about this type of service. During your research, pay attention to several important factors such as technical support, knowledge base, reputation of the company, way of working, etc. Stick to standard and established domain extensions, use keywords and keep the domain name short.
5. Give a visual identity to the page
In order to maintain the level of customer visits and attract new customers, make an effort with the photos. They must be of high quality. Otherwise, it will spoil the perception of your products. Offer them a wide range of services and benefits. Low resolution and unevenly cropped photos can make an otherwise great image look bad. Choose an image that shows your brand in the best possible light.
For example, it can be digital coupons, free shipping, etc. Find the right plugin for all that. One of the great ways to attract new customers is with a welcome discount or different types of rewards after purchase. Customers will love you a lot more for it. If you value content marketing, photo quality is an important success factor. They give the site a visual identity and can be the difference between a boring, average, and top-notch site. Another important item is the photo description. The search engine cannot understand its content, but that is why keywords are used.
The increase in sales equals the performance of your WooCommerce. Nowadays, it is super easy to place your products on this platform, but the competition is quite high. If the customer is not satisfied with your services, they will go to someone else in no time. Don’t ever forget that. As long as they have more options, they won’t stay at your location for a second longer. So offer them what they need. Make your store faster than any other, give consumers a seamless online shopping experience.