Doing business today is different from what happened a few decades ago. Having a website for any business is very important to compete favourably in today’s market. Even with that, it is not enough to have that website. There are quite a number of other things to consider in the choice of which platform to host a business website. Small businesses may not have the luxury of having sophisticated web designs and features. Therefore, it is important to go for a choice that will squarely meet their needs. Managing your business content online requires the use of a system that will make it visible online without much effort on your side.
WordPress has established itself as a useful platform for those seeking to have a website for their use. Small businesses have a lot of options to work with and get their content online as quickly as possible. There is no doubt that WordPress is perfect for small businesses. Here is why:
1. Easy to Setup a Site
Installing WordPress is really quick and simple. This gives small businesses an easy time of setting up their website. A single click is enough to get the website up. Users don’t necessarily need experts to do this because there are no sophisticated skills required. Once the installation has been made, users get access to a wide range of features that they can use to develop their site further.
2. WordPress is an Open Source Development Platform
This means that anyone can download and add functionality to their site using the available code. For advanced cases, users can reuse the code as they may please. This makes it a suitable option for small businesses. Entrepreneurs can get the services of a WordPress developer to manage the source code if they want to. Ideally, they should be able to do this on their own.
3. Free to be Up and Running
According to metabox.io, even WordPress has premium services, getting started with it is absolutely free. Anyone can develop their website using free themes and plugins from WordPress. For that reason, it makes it a good choice for small businesses that may not afford paid services from the start. Later on, one can shift to premium services where they can customize their chosen design to fit their specific needs.
4. The User Interface (UI) is Friendly
WordPress is designed for use by all people even by the non-technical ones. This is why it has become the first choice for many people around the world. With an interactive and friendly UI, users can create posts, forms, menus, web pages and easily manage images and videos conveniently and easily.
5. Various Themes to Choose
Small business can choose their suitable theme from a variety of WordPress Themes provided by WordPress. With a wide range of themes, users can easily find a theme that is suited for their business. A predesigned theme available on WordPress makes life easier for small businesses who may not afford to have customized designs initially.
6. Enhanced Security Features
WordPress is a robust content management system (CMS) with frequent updates ensuring that users’ websites are fully functional and safe to use. The platform has consistent security measures in place that help in creating a safe environment for its sites. Even with that, the platform provides ways through which users can enhance their site’s security.
7. Widespread Online Support
Owing to the number of people using WordPress, there is a large online support community where users can find help on how to go about having a WordPress website. The online support system is excellent, one that would address the needs of small businesses in a timely fashion. This has been made possible by the millions of skilled developers, active users and discussion forums with wide knowledge about WordPress.
Any small business that wants to have a functioning website up and running without much sophistication can consider a WordPress website. It has been designed in a way that makes it possible for users to get started with ease, offering a number of free features. WordPress is affordable to small businesses and has a friendly user interface that is beneficial for businesses seeking to market their products and/or services online.