Every business owner knows how important communication is. No matter if it is talking to your employees who are located on the other side of the world, or if you just need to have a better way of promoting your services to the customers. Not every traditional service offers these features, so businesses are starting to look into the cloud-based communications.
In this guide, we are going to talk to you more about these services and the benefits you are going to get by choosing them.
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1. You can choose what you need
![](https://thefrisky.com/wp-content/uploads/2020/06/clourd-based-communocation-730x450.jpg)
Source: mytechlogy
One of the biggest reasons why many business owners decide to switch to this type of communication is because they are free to choose the features they need.
There are a lot of different options available with cloud services, but not all companies need everything. So, if you are looking for something that lets you decide what you need, without having to pay for every single feature the plan offers, then this is the service for you. You can learn more about cloud computing by visiting Verticomm.
With it, you can choose if you want to use real-time software, check all that’s happening with your company, add additional features to some of the employers, and so on.
2. The extra features are not only for big companies
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Source: entrepreneur
In the past, we were used that only the biggest companies can get the best products. This happened with almost every service, so cloud-based communications are considered a breath of fresh air when it comes to small businesses.
Every user will get the best of the best, no matter if the company has 10 employees or a few thousand of them. Features like the call center, virtual assistant, and auto-attendant are available for all users.
Small business owners report that it was about time a service allowed them to access things like these that were available only for big companies before.
3. Better customer service
![](https://thefrisky.com/wp-content/uploads/2020/06/cloud-communication-730x487.jpg)
Source: hotelmanagement
One thing that every business owner knows is that the customer service can either attract new customers or they can chase away even the existing ones. How many times have you thought about switching plans, or purchasing a product from a different company, and if the people who were part of this service were unkind or rude? When someone is not being helpful or if they seem like they are not interested in us as potential customers, we walk away and choose their competitors.
If you want your business to flourish them you need to do everything you can to improve the communication with your clients. With the virtual receptionist feature available on cloud services, clients can be easily redirected to the department they are looking for.
Another neat feature is the option to send greetings to your customers or employees for the upcoming holidays. This way you won’t have to set everything up all the time and you will have to do it only once. Your business will never forget to say Merry Christmas to all of your customers and they will feel special when they receive a message from you.
And if you want to let your customers know about the latest offers or promotions without spamming them with newsletters, you can do it while they wait for their call to be redirected. Use the on-hold message to share news about your products and offers your customers will be interested in.
4. Easily switch between functions
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Source: voip
We all know that there are busy seasons and that there are some times when you don’t need all the available features.
For example, there might be times when you need to make web conferences without using any additional applications, and there might be months where you’d only need to divert extensions to phones and smart devices. The great thing about cloud services is that you will be free to get new features and turn them off depending on how busy your season is and the things you want to achieve.
TheVOIP.City suggests that cloud-based communication is best if you are interested in improving your sales and marketing, and if you want to be able to give your customers better technical support.
The features that come with this type of service will allow you to communicate and connect with your employees no matter where they are located. Nowadays there are a lot of businesses that use outsourcing, and sometimes it is hard to talk to people who are on the other side of the world.
When you use one platform only, it is going to be easier for you to have chats and video calls and to choose separate ring groups.
5. Security
![](https://thefrisky.com/wp-content/uploads/2020/06/cloud-based-communication-730x487.jpg)
Source: techproviderzone
If you are looking to improve the overall security system of your business, then you might want to look into cloud services. When we use third party applications, we have to agree for them to use our data and to be able to monitor it.
Even though most of the other services and applications are reliable, we don’t know how good their security systems are. Sometimes hackers can get into their data and steal valuable information. And even if that does not happen, who knows that our calls will not be intercepted and that phishing services will not use the numbers of our clients to try and scam them.
When you switch to a cloud service you will know that everything is encrypted and that all of your files and data are safe. All of your calls, including both voice and video, will be secured, so you won’t have to fear about things getting stolen or someone threatening you or your clients.
6. Costs
![](https://thefrisky.com/wp-content/uploads/2020/06/Cloud-Based-Phones-730x456.jpg)
Source: ctmsohio
Many business owners fear that by switching to these services their costs will go up. That is not true when it comes to cloud communication. When we compare these services with the traditional ones, you are free to choose what you want to get, you are free to create your own plan, and the overall costs will go down.
Depending on what you are looking for and the size of your company, those prices can be as low as $200 for up to 10 users. You’d pay less than $20 monthly per one user, and not many traditional phone services will give you this option including all the additional features.
At the end of the day, it is up to you if you want to switch plans and companies, but you should really think about the things that are going to be improved in your business. Check out all the benefits and improvements you are going to get with a cloud service, and if it is something your company can benefit from, then you might want to give it a chance.