According to statistics, more than 50% of people use promotional items given to them by business, and over 60% of them keep promotional items for a period of one to four years.
The great thing about promotional items is that they create a lasting image of your business, and a good one. Promotional items are just as important as digital marketing.
So because of that, we are going to tell you about the best items to promote your business on.
1. Pens
Pens are highly usable items, even in the digital era. Considering the fact that Americans use 9 billion tons of paper each year, pens should be very high on your list of promotional items. The fact that we still write stuff on paper is the reason why pens are needed in our time and age. Businesses can profit highly from distributing branded pens as promotional items.
2. USB Flash Drive
Despite the recent popularity of cloud-based memory, USB flash drives are still very much used in today’s world. If we take into consideration the fact that there are USB flash drives of over 1TB memory, USB flash drives are very much a great choice for promotional items. The compatibility, usability, and convenience of USB flash drives are what people like about them, plus everyone wants a free USB flash drive.
3. Coffee Mugs
Having your brand put on a corporate mug is a great way to promote your business. Coffee is very much an important part of people’s mornings. So that puts corporate mugs high on your priority list of promotional items. Coffee mugs are an excellent present to give to your friends, coworkers, family, and some times, other businesses. In fact, most businesses exchange coffee mugs as a sign of good will.
4. T-Shirts
T-Shirts have always been an excellent promotional item. What’s so great about them is that you can print anything you want on them. Every business has branded apparel, whether that’s for events, or for a way to reward their employees. Furthermore, branded T-Shirts draw attention during social corporate events and that is what makes them excellent at their role in marketing.
5. Stress Balls
A more recent trend that has emerged amongst businesses is to brand stress balls. Did you know that as much as 80% of Americans experience some form of stress during home and work? If you didn’t know, stress balls are these balls that are meant to be squeezed every time we’re under stress. As a matter of fact, they work excellent at lowering stress levels, so why not use them as promotional items? Simply brand them and start giving them away to people. Trust us, they work at both lowering stress and increasing brand visibility.
6. Power Banks
Yet another trend that recently emerged as a contender for the list of best promotional items, power banks are the type of promotional items that everyone wants. If you thought that people love USB flash drives, wait until you start giving away these bad boys. As much as we love our smartphones, they tend to empty out pretty quick. Power banks are portable smartphone chargers and they are used to juice up our phones every time they empty out. They are excellent for traveling, and what way to increase brand awareness than with these gadgets?