If music is your passion, you will likely spend most of your time writing, recording, and performing your songs. However, if music is also your business, you will have to get out of the studios and promote it. SoundCloud is the most popular website for musicians to promote their songs. Due to it being popular, getting your music to people can be hard. In this article, you will be able to read about the 6 ways that you can promote your music on this platform. Let’s take a look at the list:
1. Create a Promotional Strategy
Before you move on to the tips below, you should consider creating a strategy for your music promotion on SoundCloud. When you create a strategy, you will know why you are doing each task and what you can gain from it. To start making a plan, you will need to choose your objectives. You know that your general goal is to get people to listen to your music, but you need to choose more specific goals, for example, how many plays or followers do you want. Once you determine those things, you will be able to start planning a strategy that will meet your needs.
2. Become familiar with Promo Channels
Promotional channels are there to help people promote their music. They are quite helpful for someone who is trying to boost their plays on SoundCloud. Since thousands of people will be using it, you might be wondering how you can get people to pay attention to your music? Well, being engaged will help you get noticed since you will stand out from the crowd of other people who do not make an effort. Hence, make sure that you engage with the comments and reposting since it is more likely that people will notice you.
3. Tag your music Correctly
Tags are useful to find your music. If people like a specific music genre, they will search for it and your track will come up in the search. According to the group of experts from scsuperfans.com, you should be more specific when choosing your tags and you can either choose a general genre, or you could use specific terms that will make your music stand out from the crowd.
4. Put Playlists Together
You might not have new music to put out every week, and if you do not want to leave your fans without new content for a long time, you should post playlists. Create one that will have your latest track on top. For instance, you can create one that will feature your collaborations with other artists or you could offer a playlist that will feature all your songs that are free to download.
5. Engage in Other Platforms
Sticking with SoundCloud only will make it more difficult for you to engage with the right audience. Your fans can be found at other platforms, hence, people who discover your music on SoundCloud might want to follow you on social media platforms. Find out which platforms are best for reaching your audience and you can opt for Facebook, Instagram, Snapchat, Twitter, and other platforms.
6. Name your Tracks Appropriately
When you try to get your songs noticed, you should pay attention to the title of the song. Naming your songs well will make a big difference when you release it on this platform. If you are premiering a song on SoundCloud, point out that it is the premiere of the song in the title, therefore, your fans will know that they will be the first ones to hear it. On the other hand, if it is a preview of the new track, make sure that you let people know that it is only a sneak peek.
It will take a lot of work and time to get noticed on SoundCloud, however, by following these tips, you will be able to make the whole process easier, less time-consuming, and less overwhelming. Hence, do not waste any more time and start with the first tip, which is to create your promotional strategy.