The digital economy is now worth billions. Millions of companies are looking to leverage on the Internet to get in front of customers and it seems this is a worthwhile strategy. One of the easiest ways to build an online presence is through a high-quality website. For the last few years, WordPress has been the dominant force in this industry. The platform allows users with basic computer skills to create simple websites for their business or personal use. The service also offers content management and web hosting solutions at a fee. Although WordPress is perhaps one of the biggest CMS in the world, there are a few shortcomings too that may be a huge drawback for many people.
One of the key issues is cost. Hosting a website on WordPress for an average small business will cost at least $2,000 per year. This also includes web development costs. For developers, the cost is relatively lower but also quite high. On average, developers spend at least $1,500 per year on the platform. For SMEs that want to minimize overheads and maximize profits, paying this amount of money on web development and hosting each year doesn’t seem viable. But what can you do? After all, WordPress is the Holy Grail of web development and management. Well, there are a few alternatives that you can explore and EXAI is our top pick.
Why Small Business Should Consider Exai
Img source: exai.com
Exai is a content management system or (CMS) that’s designed to deliver a stress-free option for small businesses looking to build strong websites. The company also offers website conversion and migration services from any other CMS including WordPress. So, why is Exai the best alternative to WordPress?
Here are a number of reasons:
Exai is Relatively Affordable
In case you want to migrate your website from WordPress, Exai will charge you a one-time fee of $690. The company also charges a one-time service fee. You don’t need to pay every month or each year. In essence, you will get state-of-the-art CMS, with a boatload of additional features, for almost a quarter of the price you pay WordPress each year. Small businesses will also be able to convert their old sites into new and redesigned platforms without spending too much money and time on redevelopment. It’s simply the most efficient option to go for. But there’s more that Exai offers.
Here are some additional benefits you can expect if you make the migration:
- You can transfer your website from any CMS in a quick and easy way
- There are no risks involved. Your original website remains live until you’re ready to move your domain to the new website.
- Articles and content from your current website can be manually copied to the new template creating a completely different new website in the process.
- The migration will cut down at least 50% of the work needed for a website redesign
- The service also includes on-page SEO for all web pages, page descriptions, meta tags, and the entire sitemap.
What Else to Expect from Exai Website Builder
Img source: flickr.com
In addition to the cost savings and convenience that you get with Exai migration, there are also a few other things to look out for.
- Security
Hacking is such a common thing these days. We have all heard cases where companies have lost valuable data after their websites were hacked. For big corporations with deep pockets, surviving such a hacking incident is possible. But for a small business, it can be the beginning of the end. When you’re looking for a quality CMS, security should be the priority. You want websites that cannot be hacked easily and Exai offers that.
- Performance and Speed
If there’s one thing customers hate is a slow website. The last thing you want is to lose valuable leads just because your website couldn’t load fast. Website performance and loading speeds are largely determined by the hosting company. Small businesses spend a lot of time and resources driving traffic to their websites. But that’s not often the hardest part of a sales funnel. Converting site visitors into customers is the biggest challenge and you will not be able to do this without an ultra-fast, high-performance website. Exai offers you state of the art servers and regular website maintenance to ensure your site loads faster. It doesn’t matter what amount of traffic you are getting; the site will serve everyone.
- Mobile-Friendly Website
Having a mobile-friendly website is extremely important in the digital age. Recent data shows that mobile search traffic has significantly surpassed desktop traffic. In essence, more people are accessing the Internet using their mobile phones than their PCs. In light of this, it’s important to have a mobile-friendly site that can easily be accessed by all types of mobile devices. Exai’s migration and conversion will guarantee that your website is adaptable to mobile phones. This ensures you’re not missing out on the huge amount of organic mobile traffic.
- 97% Uptime Guaranteed
Finally, Exai offers a 99.97% uptime guarantee. This is important for one reason. Small businesses transact 24/7. This is the beauty of online businesses. People can make inquiries or purchases anytime they want. In that case, it’s extremely important to make sure that the website is available if and when customers need it. The 99.97% uptime guarantee will deliver this for you. It’s the highest you will get from any CMS or hosting service out there.
Building a strong web presence for your small business doesn’t take that much. All you need is a strong website and an efficient digital marketing strategy. The great thing is that content management platforms can help you launch your website in a few minutes. No coding is needed. Just pick a template and get started. WordPress has been the biggest CMS so far. But if you’re looking for a cheaper, more customized alternative that will deliver results, then Exai is your best bet.
