Tag: Weibo

Jul 11

Social Media In China: Brief Overview

The FriskyPosted in Tech Tagged , , , , , , , , ,

China has more than 800 million internet users and a very diverse offer of social media websites. Those 800 million people need platforms on which they can communicate, share pictures, videos, their thoughts, and insights. The Western world has its Facebook, Twitter and Instagram that are all banned in China, but Chinese people have their […]

Jan 25

How Chinese Social Media and High-end Consumers can have a Correlation

Billy AntonioPosted in Business Tagged , , , ,

Younger generations occupy a larger portion, of up to 70% on Weibo’s interaction. Surprisingly, this proportion of common consumers also matches the proportion of luxury consumer group on social media, especially on Weibo, China’s version of Twitter. The attention of the online luxury consumer group on high-end brands will bring promotion conversion value on Weibo […]