Although many people talk about starting a blog, a few dare to do so. To avoid any excuse, here’s a simplified blogging guide. If you want to boost your blog with the best blog article writing services in 15 different languages, you should check out TopContent. With their help, you will reach a global audience, sell more, and stand out from the crowd!
Contents
1. Blog themes
It’s quite okay that you don’t have the exact topic of the blog right now, something like the following: Low-budget travel for teens. Having a niche is excellent and necessary at the beginning because you cannot do it all right away. An expert on everything is an expert on nothing. A niche will make it easier for you to stand out. Many people find the biggest excuse here – I don’t know what to write about because I’m interested in so many different things! That means: I don’t think I know enough generally, so maybe I shouldn’t write a blog yet. We have to say – stop with excuses. There is always someone who has, knows, and can do less than you. If you help at least one person to master something, your blog has fulfilled its purpose, right?
Instead of overthinking, throw yourself into action. Get started, and you’ll see in which direction the blog will go and which topics will come naturally. Here are some good questions to ask yourself.
- Why am I following specific blogs, and why am I returning to them?
- Is there anything that I know about that isn’t already overused?
- If the topic I am writing about is already popular, is there any chance that I will address it differently?
- Is there something that I help friends about for free and people ask me for advice about it?
2. Blog name and domain lease
I think it’s great to stick with your first and last name if you plan on building a personal brand and writing a blog about your life. It is only necessary to think carefully here because once you make that decision and people attach to your brand, the changes will not be very well received and will cause a lot of cussing and explaining on social networks.
Example: If you are selling muffins and you are planning to include macarons, it is not wise to call the blog Paula’s Muffins. It would be better if the site is named after Paula, so tomorrow there could be an option to choose some of the delicious creations and muffins, macaroni, etc. pop up from the drop-down menu. Leave space to yourself that if you are overwhelmed by the topic or industry you are in, you can easily switch to something else without completely changing your site, visual identity, and nicknames online.
3. Hosting
Hosting means leasing space for your site on the web. I suggest something that I use myself, which is AdriaHost.
4. WordPress theme
We recommend the WordPress blogging platform because it is easy to use; plenty of people are familiar with it. Therefore, you will easily find someone to help you with the theme design and any changes that will keep coming up until you can handle it yourself.
You can’t be on LinkedIn, Twitter, Facebook, Instagram, Pinterest, and YouTube at the same time. Therefore, decide which networks are suitable for your blog or business are the most important and which ones are the most important to you. Once you’ve mastered one system, it’s time to move on to the next. Make sure you immediately open accounts on all the networks you plan to use, to have a unique URL that makes it easy for readers to find you.
6. Language
We have lived outside our country for a long time and have friends from the Emirates, London, Cyprus, and other parts of the world who do not speak our language. Our blog is primarily in our mother tongue, but we have written in other languages some travel stories and conferences that we visited abroad so that foreigners can understand them.
If the topic is a tourist destination, the post will be in English, as both our people and foreigners travel. They want suggestions on what to see, where to eat, and where to go. Choose the language by topic or audience you want to attract. For those who have time, you can also translate one text into multiple languages each time.
If this has not helped you, ask yourself what your ultimate goal is and where you want to get money from, so make the decision accordingly.
7. Tabs
Some of the popular tabs that blogs have are: About Me, Contact, Subscribe, Shop, Work with Me, Hire me, etc.
It is entirely up to you and your current needs. Keep an eye on your sidebar. It can nicely highlight current updates, include a donation option, and more about you through video or photo content.
8. Newsletter
Bloggers make mistakes and only use newsletters for new posts. Why would someone leave you his/her email address to taunt him with something he can already see on your site? The point of a newsletter is to give a person extra value. Something new that you have learned, heard, read, etc. You need to provide that, exclusively for the newsletter, not just what you have already seen. Sending a newsletter at least once a month would be ideal. Anyway, we like to do it every day and our list consists of more than 8000 people. We use the MailChimp mailing tool.
9. Your Future Products
It’s great to know in advance what you would like to cover in the blog so that you can tailor your strategy, texts, and approach to it from the beginning. Examples of products can be PDF, E-book, Consulting, Webinars, Seminars, Books, and so on. Our products and services include digital products, two online books, an online workshop, seminars, marketing consulting, a master class, business tea parties, etc.
10. Wait, where are the followers?
Wait, and where’s the value? When there is a value, there are followers. When you write three quality texts, you will undoubtedly notice and share them with your friends, just as we share the cool things we learn or hear in offline life. So our advice is to focus more on value rather than companions at the beginning. Respond to anyone who takes the time to comment on your blog post, whether good or bad, because everyone has the right to dislike something.
We hope this guide will prove useful to you in starting your blog!