The Frisky
  • Home
  • News
  • Health
  • Celebs
  • Movies
  • Love
  • Relationships
  • Style
  • Entertainment
  • Parenting
  • Royals
  • Travel
  • About Us
  • Latest
  • Contact Us
The Frisky
  • Home
  • News
  • Health
  • Celebs
  • Movies
  • Love
  • Relationships
  • Style
  • Entertainment
  • Parenting
  • Royals
  • Travel
Business

Top 5 benefits of using Digital Signage Analytics to boost your business

by Wendy Stokes June 11, 2019
by Wendy Stokes June 11, 2019

As more and more businesses are preferring Digital Signage for outdoor advertising, performing analysis to interpret digital signs is a critical and essential need. Business owners need to know how their marketing campaigns are performing out there, this is where Analytics Solution steps in by providing priceless insights for piloting your marketing campaigns.

Digital Signage Analytics brings power to marketers who are able to perform a comprehensive analysis of user behavior & engagement with Ads broadcast, capitalizing on Face and object detection. Latest progress with Artificial intelligence technology enables marketers to take advantage of digital signs to optimize digital campaigns.

In association with the experts of RedFalcon, we’ve compiled a list of 5 benefits why Digital Signage Analytics could be a strong asset for your marketing

Source: Ingram Micro

Contents

  • 1. Master the art of creating powerful content
  • 2. Accurate Data on Customers turnover
  • 3. Automated Feedback
  • 4. An environment conducive for testing
  • 5. Reliable insights on User Behavior and Preference

1. Master the art of creating powerful content

Digital signage coupled with AI enables you to display efficient promotions and pinpoint your future offers at the right time exploiting your customer digital signs. You can serve your ads tactically at areas where people spend a longer time. You can learn which type of your messages drives the highest engagement of your audience.

2. Accurate Data on Customers turnover

Business need to be able to measure audience engagement with their product, what if you could receive reliable report and display the right Ads to the right customer? That’s exactly what digital signage analytics enables you to do. Your customer digital signs are priceless insights you should leverage to convey the right message to the right people effectively.

3. Automated Feedback

Your target audience is  not always cooperative in filling surveys and feedback forms. Not many people are ready  to fill out the forms and there is a high probability of inaccurate results due to the lack of cooperation. Digital Signage analytics will provide you with instant automated feedback on your campaign performance since you’ll be able to interpret your customers digital signs whether they’re expressing enthusiasm or dis- enthusiasm to your ads.

Source: chefify.net

4. An environment conducive for testing

When decision makers are getting constant and instant automated feedback, they also have the luxury to try out different things. Digital Signage analytics is a cost-effective solution and one-time installation is done to carry out multiple campaigns. Businesses can try to deliver different kinds of attractive messages over a period of short time and see what works best for them. This is an excellent way to experiment with different types of marketing messages and analyze the results.

5. Reliable insights on User Behavior and Preference

Digital signage analytics will grant you with comprehensive reports to help you understand your potential customer engagement with your products. These insights are key for making wise decisions on your marketing campaigns strategy. Which type of content and/or messages are liked or disliked by your target audience and adjust accordingly.

As you can see, digital signage got revolutionized thanks to artificial intelligence technology bringing new analytics capabilities, you can now deliver your messages more effectively toward your target audience. This is why you should definitely consider taking advantage of it to promote your business.

Source: Akamai

 

benefitsboost your businessbusinessDigital Signage AnalyticsFeedbackpowerful content
Wendy Stokes

previous post
First Communion
next post
How to choose your next teak furniture set  

Related Posts

How Can A Product Launch Consultant Guide Yours...

January 28, 2023

What Is Call Center Outsourcing, And Why Should...

January 28, 2023

Is It Better to Study in A Group...

January 26, 2023

Recent Posts

  • How Many Days Do You Need in Atlantic City if You Don’t Gamble?

    January 29, 2023
  • How To Choose A Contract Dispute Lawyer?

    January 28, 2023
  • How Can A Product Launch Consultant Guide Yours In Successful Launch?

    January 28, 2023
  • 3 Unique Ways To Make Coffee The Star Of The Occasion

    January 28, 2023
  • What Is Call Center Outsourcing, And Why Should You Consider Outsourcing Your Customer Service?

    January 28, 2023
  • Guide to Choose the Right Material for Wine Label

    January 27, 2023
  • 5 Unwritten Rules of Using Adult Toys in a Relationship: How to enjoy the experience?

    January 27, 2023
  • Geometry Homework Help to Meet Your Learning Goals

    January 27, 2023

Categories

  • Accessories
  • Animals
  • Anime
  • Art
  • Astrology
  • Beard Care
  • Beauty
  • Betting
  • Biography
  • Blog
  • Business
  • Buying Guides
  • Cannabis
  • Cars
  • Casino
  • CBD
  • Celebs
  • Children
  • Citizenship
  • Clippers
  • Clothes
  • Computer
  • Couple Time
  • COVID-19
  • Crypto
  • Culture
  • Design
  • DIY
  • Economics
  • Education
  • Entertainment
  • Environment
  • Family
  • Fashion
  • Featured
  • Food
  • Food & Drink
  • Furniture
  • Galleries
  • Gambling
  • Games
  • Gardening
  • Gifts
  • Girl
  • Gossip
  • Guide
  • Guys
  • Hair
  • Hair Care Tips
  • Hair Dryers
  • Hair loss
  • Hairstyles
  • Health
  • Highlights
  • History
  • Hobby
  • Home
  • Horoscopes
  • Hot Rollers
  • How to …
  • Industry
  • Internet
  • Interview
  • Law
  • Legal Advice
  • Life
  • Lifestyle
  • Love & Sex
  • Love Your Self
  • Makeup
  • Marketing
  • Medicine
  • Mind & Body
  • Money
  • Motorcycle
  • Movies
  • Moving
  • Music
  • Net Worth
  • News
  • Parenting
  • People
  • Pets
  • Photography
  • Products for Hair
  • Real Estate
  • Recipes
  • Relationships
  • Religion
  • Royals
  • SEO
  • Shopping
  • Skincare
  • Sports
  • Studying
  • Style
  • Super Stars
  • Tech
  • Technology
  • The Body
  • Tips
  • Tips & Tricks
  • Tools
  • Toys
  • Travel
  • Uncategorized
  • Vehicle
  • Video
  • VR
  • Wedding

Contact us:

santosmilewa [at] demotix.com

Footer Logo
  • About Us
  • Latest
  • Contact Us

© 2023 - All Right Reserved.

TheFrisky.com is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com. Amazon, the Amazon logo, AmazonSupply, and the AmazonSupply logo are trademarks of Amazon.com, Inc. or its affiliates.

The Frisky
  • Home
  • News
  • Health
  • Celebs
  • Movies
  • Love
  • Relationships
  • Style
  • Entertainment
  • Parenting
  • Royals
  • Travel
© 2023 - All Right Reserved.

TheFrisky.com is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com. Amazon, the Amazon logo, AmazonSupply, and the AmazonSupply logo are trademarks of Amazon.com, Inc. or its affiliates.