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Parenting

Feminist Dads Pretend To Breastfeed For An Awesome New Campaign

by The Frisky December 27, 2019
by The Frisky December 27, 2019

Photographer and father of two, Hector Cruz, believes that dads should know just as much about latching, pumping, mastitis and nipple cream as new mothers do. That’s why he founded Project Breastfeeding, an organization whose mission is to destigmatize public breastfeeding, educate men about what a vital role they play, and empower and support women.

After going through 10 years of infertility, Cruz was ready and eager to be involved in the fatherhood process, but felt that the current, social stereotypes excluded dads from some of the most crucial parts of the process. He got the idea for the organization’s latest ad campaign, “If I Could, I Would,” when his wife was in pain breastfeeding their daughter Sophia. He says he really contemplated the question: If he was capable of producing the milk to feed his daughter, would he step in and offer up his teet? After much honest deliberation, he decided that he absolutely would. Cruz began photographing other fathers who felt the same way, and hopes that the campaign will help raise money and awareness. Next year, Cruz hopes to launch co-ed breastfeeding classes for new parents.

Source: mother

I could not approve of this more.

[Daily Mail UK]

Original by: Ami Angelowicz

breastfeedingdadsfeminismproject breastfeeding
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TheFrisky.com is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com. Amazon, the Amazon logo, AmazonSupply, and the AmazonSupply logo are trademarks of Amazon.com, Inc. or its affiliates.

We at TheFrisky participate in various affiliate marketing programs, which means we may earn commissions on products or services that we recommend or promote through our website. When you click on a link to purchase a product or service that we have recommended or promoted, we may earn a commission from the sale. This commission helps us maintain and improve our website and provide you with valuable information and resources.