If you are new to the Instagram world, you might have noticed that posting pictures can be a bit depressing and time-consuming. When all your motivation and hard work are not acknowledged, and you get just a few likes, it is easy to get discouraged, even though you might know the benefits of social media marketing. The following list will help you by giving some ideas for increasing your follower amount and getting them to interact with your content. So how can you get free followers on Instagram?
1. Join Instagram engagement groups – if you are starting to learn how to increase followers on Instagram, this tactic is perfect for people who are just starting. While you might think joining the biggest groups is important, you will probably get a more targeted list by sticking to groups that are connected to your line of work. You will be able to find engagement groups for travel, beauty, fashion, and many more. The point of these groups is that you will be able to get more followers, likes, and views from people who have shared interests. But, if you want to get more attention, you should return the favor by following accounts of your fans. It may not directly assist you with the sales, it will help you get credibility so that your page does not show that you have 50 followers.
2. Repost others’ content – when building your Instagram shop, one of the ways to boost your audience is to re-post people’s content. Of course, keep in mind that you should always credit the person from the original post in your description since Instagram now required you to ask for permission before reposting. Do not just take a screenshot of the picture and add it to your account; instead, use the Repost app. It will allow you to repost picture and videos.
3. Ask customers to share their pictures with your product – when you are just starting out, it will be easier to get more followers if you have customers’ pictures in your page feed. It will serve as social proof to people who are considering purchasing something from your Instagram shop. If you still did not have a customer, you can reach out to an influencer. Especially influencers that have under 5.000 followers, since they will want to boost their account as well and they will most certainly be willing to take pictures with your products for a lower rate. If you already had customers, reach out to them and offer a gift for taking quality pictures with the product they purchased. This will not be your long term technique, but for the short-term, while you are building your brand, it will most certainly help.
4. Host giveaways – if you create giveaways on Instagram and have a small audience, you might increase your follower base. But, if you host giveaways on your website and implement the option to follow you on Instagram, it is more likely that you will have a bigger reach. If your audience is small, you can post giveaway in targeted Facebook groups or on giveaway blogs.
As you slowly implement these strategies, keep in mind that in order for them to work, you will need to post regularly, as well as be engaging, creative, and posting relevant images that your audience will love.